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YouTube Data & Benchmarks

Free reference datasets for creators. Every figure is an estimated range compiled from public reports, with a methodology note — not private YouTube data.

  • YouTube CPM by Country (2026 Estimates)
  • YouTube RPM by Niche (2026 Estimates)
  • YouTube Engagement Rate Benchmarks (2026)
  • Average YouTube Video Length by Niche (2026)

These pages exist to answer common creator questions with clear, sourced ranges. They are directional estimates, not guarantees or official YouTube figures. For your own numbers, use the earnings and RPM calculators.

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